It is very important for online business owners to offer the options that customers want. Credit card payments are the most convenient payment method for consumers, and while having several payment options gives the user a choice, websites which accept credit cards show higher revenues from sources such as impulse buys.
Credit cards payments can be accepted by an ecommerce site in two different ways. The prefered way is to use a third-party processor and the later is to establish a merchant account with a bank.
Many banks will offer merchant accounts and processing gateways to their account bearers; the main disadvantage of which being that approval for merchant accounts is much more stringent for internet based businesses than it is for traditional retail.
A merchant account becomes unnecessary when using services such as PayPal, and these services will give you on-time and prompt processing of payments with the ability to transfer the money to your account for a minimal charge, normally a flat fee plus a portion of the total transaction amount.
Due to this, Paypal provides an excellent service that allows you to take credit cards, and it also provides a shopping cart that sites owners can install on their site, it also provides currency conversion in real time, and it is capable of taking payments in the forms of electronic debits or echecks.
It is best for the start-up or small business owner to hire the services of PayPal or any other such options available for credit card transactions. With such services available you need not have your merchant account.They charge you some minimal fees and then you can take payment through credit cards from your customers.
Credit cards payments can be accepted by an ecommerce site in two different ways. The prefered way is to use a third-party processor and the later is to establish a merchant account with a bank.
Many banks will offer merchant accounts and processing gateways to their account bearers; the main disadvantage of which being that approval for merchant accounts is much more stringent for internet based businesses than it is for traditional retail.
A merchant account becomes unnecessary when using services such as PayPal, and these services will give you on-time and prompt processing of payments with the ability to transfer the money to your account for a minimal charge, normally a flat fee plus a portion of the total transaction amount.
Due to this, Paypal provides an excellent service that allows you to take credit cards, and it also provides a shopping cart that sites owners can install on their site, it also provides currency conversion in real time, and it is capable of taking payments in the forms of electronic debits or echecks.
It is best for the start-up or small business owner to hire the services of PayPal or any other such options available for credit card transactions. With such services available you need not have your merchant account.They charge you some minimal fees and then you can take payment through credit cards from your customers.
About the Author:
Justin Harrison is a leading Internet Marketing consultant responsible for the Internet Marketing strategies behind some of the biggest online brands including Amazon, BBC, MasterCard and many others.
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